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How Your Reception Area Makes an Impression

Feb 14, 2022 | Blog

First impressions last, which is why businesses must know how to leave memorable positive impressions through the team and the workplace.

If you’re operating from an office, your reception area is where people form their first impressions of your brand. They step in, see what the room has to offer, and create an opinion that may affect future business dealings with them.

Given their role in creating first impressions, reception areas are obviously influential in the workplace, so it’s best to exert the time, effort, and funding to improve it when you can. Here are some factors you may want to keep in mind while creating your reception area design.

Five Factors to Consider When Creating Your Reception Area Design:

1. Brand Image

One of the most important things a reception area can do is project the image you want your business to have.

If your business brand is on the more serious side, you may want to consider a corporate office. You can include commercial casework instead of desks for better space utilization and added storage. You could place a few plants, minimalist artwork, and seating with the commercial casework.

On the other hand, if your brand is fun and laid-back, your reception area should feel comfortable and welcoming. You could include elements like comfy sofas and accent pillows, bright artwork, and maybe an iced coffee machine for boosted hospitality!

2. Available Space

The amount of space you have in your reception area will dictate how you furnish it. Do you have the floor room to work with commercial casework alongside chairs? Can you include additional furnishings, such as potted plants and water dispensers?

Questions like these help address any concerns you may have about your space, and answering them helps create a more straightforward planning process. Moreover, any queries about the area you allotted for the reception can help you avoid having a too cluttered or empty room.

While listing down and answering questions, you may also want to work with a professional to gain more insight into the build. Doing so can help you save time and money in the long run. Plus, you’ll avoid headaches, too!

3. Comfort

Your reception area should be comfortable enough for visitors and employees. It must also allow occupants to feel relaxed and welcome.

With that said, you can take many routes to achieve this feat. You may want to consider spacious commercial casework for your team that allows different functionalities, such as productivity and storage.

Meanwhile, visitors may find themselves more appreciative if they get to wait on soft, comfy sofas and chairs with a water or coffee station nearby.

4. Functionality

It’s important to remember the functionality of the reception area, especially when it comes to businesses that don’t have many employees and mainly host clients.

With that in mind, you can create a reception area that’s as functional as possible while still making it look and feel good. You can use commercial casework and tables to hold computer screens and other equipment.

Furthermore, you can include furniture with compartments for phones, other equipment, and office supplies. This way, you can keep everything organized, and visitors can get a glimpse of your organization as soon as they walk in.

5. Lighting

Lighting is one of the most overlooked factors in office design. This shouldn’t be the case considering that it significantly impacts the area’s overall appearance and appeal.

Bright lighting can make the reception area look bigger, feel airier, and look more attractive. Meanwhile, dim lighting can make the space look cozy and intimate.

This versatility of lighting is the biggest reason it should be the first thing you think of when designing your reception area. You don’t want to overlook it, especially since research has shown that office lighting positively affects mood and productivity.

Creating a Positive First Impression With Your Reception Area Design

All in all, the reception area plays a vital role in the workplace. It can help you make a lasting first impression for people walking in, and it can aid your organization in keeping up a good brand image, too.

You might have already known that, though, which is why you’re here reading this article. Is that the case? Then all you need to do is figure out the best way to design one.

If you’re looking for commercial casework and countertops in Pennsylvania, make sure to check out Hawk Industries! We deliver high-quality countertops, bars, counters, and boothwork that reflect our clients’ brands. We’d love to provide you with details about our products, as well as offer some reception area ideas, so contact us today to know more!

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About Hawk Industries

Hawk Industries is based in Littlestown, PA and we pride ourself in our tradition of excellence. From planning and design through manufacture and installation, we deliver high caliber products that reflect your brand.

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